Suntory - A Pioneer in Japanese Whiskey and More
When it comes to Japanese whiskey and beverages, Suntory is a name that cannot possibly be ignored. Founded in 1899 by Shinjiro Torii, Suntory has grown to become one of the leading producers of alcoholic beverages in Japan and the rest of the world.
From Pharmaceutical Store to Beverage Giant
Shinjiro Torii began his career with a small shop selling imported wine. However, he soon became fascinated by the possibility of creating a unique Japanese beverage and chose to immerse himself in the art of distilling whiskey. In 1923 he opened the Yamazaki Distillery, Japan's first commercial whiskey distillery.
Diversity in Products
Suntory is not only known for its whisky. The company has a versatile range ranging from beer and gin to non-alcoholic drinks such as tea and soft drinks. But it is whiskey that has made Suntory internationally famous, with brands such as Yamazaki, Hakushu and Hibiki winning numerous awards and accolades.
Innovation and Tradition
One of the most remarkable aspects of Suntory is the company's ability to blend innovation with tradition. Japanese precision and attention to detail can be seen in everything from their distilling process to the way the whiskey is aged. Among other things, the company has experimented with Mizunara oak, a Japanese type of oak that adds a distinct spice and complexity to the whisky.
Worldwide Reputation
Suntory's products are enjoying increasing popularity throughout the world. The company has also acquired several international brands such as Jim Beam, further cementing its status as a global player in the beverage industry.
Suntory represents a remarkable fusion of Japanese craftsmanship and global business success. From humble beginnings in a small shop to their current status as a worldwide beverage manufacturer, Suntory has maintained a constant pursuit of quality and innovation. Whether you're a whiskey enthusiast or simply curious about Japanese culture, Suntory is a name that deserves your attention.
